Bitly + GA4 ? You’re Wasting Time.

Younes E - Feb 23 - - Dev Community

I get it. Bitly + UTMs + GA4 is how most marketers track results.

That’s exactly what I used to do.

But let’s be honest… it’s a mess.

  • You create a Bitly link.
  • You manually attach UTM parameters.
  • You go to GA4 and dig through reports to see if it worked.
  • You try to match a UTM link to a sale, lead, or signup.
  • You get frustrated when data is incomplete, delayed, or just wrong.

At some point, I asked myself:

Why am I juggling three tools just to track one link?

That’s why I built Storylink—the first link shortener that tracks clicks, leads & sales in one place.


The UTM + GA4 Headache No One Talks About

Bitly lets you shorten a link (but doesn’t track conversions).

UTMs tell GA4 where traffic comes from (but don’t show what happens next).

GA4 tracks some conversions (but forces you to dig through endless reports).

So, if you’re using Bitly + UTMs + GA4, here’s the reality:

  • Click counts are in Bitly
  • Traffic sources are in GA4
  • Conversion data is buried in menus

That’s why Storylink replaces all three—so you see everything in one dashboard, instantly.


Bitly’s Hidden Limitations

🚀 UTMs ≠ Conversion Tracking

Sure, UTMs tell you a sale came from “Facebook Ad #3.”

But you have to match that link to a transaction manually.

With Storylink Ultra, we track conversions automaticallyno need to check GA4.

Delayed Data Kills Your ROI

Bitly updates click data hours later.

GA4 sometimes takes 24+ hours to show real conversions.

If you're running paid ads, that’s unacceptable.

With Storylink, you see live results in real-time.

💰 Bitly’s Business Plan Costs $420/Year—and Still Lacks Tracking

Want UTMs in Bitly? $35/month.

Want a custom domain? Extra.

Want to track conversions? Not even an option.

Storylink Ultra is €49/month—all-in-one.


Why Marketers Are Switching to Storylink

Shorten & Track Clicks, Leads & Sales (Without GA4)

One dashboard, real insights, no extra setup.

Stop Manually Checking GA4 Reports

We show you which link, campaign, and audience generated the most conversionsautomatically.

Track in Real-Time, Not 24 Hours Later

See immediate results and optimize your marketing on the fly.

Beyond UTMs: Track Custom Events & User Actions

With MagicTags, track cart adds, checkout starts, or form submissions—something UTMs & Bitly will never do.


Still Using Bitly? You’re Missing the Full Picture.

If you’re tired of:

❌ Switching between Bitly, UTMs & GA4 to track one link

❌ Guessing which links actually drive revenue

❌ Waiting hours to see if a campaign is working

Then it’s time to switch.

🚀 Try Storylink Ultra for free today—and see exactly how your marketing is performing.

👉 Generate your first tracking link in 30 seconds—right here.

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