I get it. Bitly + UTMs + GA4 is how most marketers track results.
That’s exactly what I used to do.
But let’s be honest… it’s a mess.
- You create a Bitly link.
- You manually attach UTM parameters.
- You go to GA4 and dig through reports to see if it worked.
- You try to match a UTM link to a sale, lead, or signup.
- You get frustrated when data is incomplete, delayed, or just wrong.
At some point, I asked myself:
Why am I juggling three tools just to track one link?
That’s why I built Storylink—the first link shortener that tracks clicks, leads & sales in one place.
The UTM + GA4 Headache No One Talks About
✅ Bitly lets you shorten a link (but doesn’t track conversions).
✅ UTMs tell GA4 where traffic comes from (but don’t show what happens next).
✅ GA4 tracks some conversions (but forces you to dig through endless reports).
So, if you’re using Bitly + UTMs + GA4, here’s the reality:
- Click counts are in Bitly
- Traffic sources are in GA4
- Conversion data is buried in menus
That’s why Storylink replaces all three—so you see everything in one dashboard, instantly.
Bitly’s Hidden Limitations
🚀 UTMs ≠ Conversion Tracking
Sure, UTMs tell you a sale came from “Facebook Ad #3.”
But you have to match that link to a transaction manually.
With Storylink Ultra, we track conversions automatically—no need to check GA4.
⏳ Delayed Data Kills Your ROI
Bitly updates click data hours later.
GA4 sometimes takes 24+ hours to show real conversions.
If you're running paid ads, that’s unacceptable.
With Storylink, you see live results in real-time.
💰 Bitly’s Business Plan Costs $420/Year—and Still Lacks Tracking
Want UTMs in Bitly? $35/month.
Want a custom domain? Extra.
Want to track conversions? Not even an option.
Storylink Ultra is €49/month—all-in-one.
Why Marketers Are Switching to Storylink
✅ Shorten & Track Clicks, Leads & Sales (Without GA4)
One dashboard, real insights, no extra setup.
✅ Stop Manually Checking GA4 Reports
We show you which link, campaign, and audience generated the most conversions—automatically.
✅ Track in Real-Time, Not 24 Hours Later
See immediate results and optimize your marketing on the fly.
✅ Beyond UTMs: Track Custom Events & User Actions
With MagicTags, track cart adds, checkout starts, or form submissions—something UTMs & Bitly will never do.
Still Using Bitly? You’re Missing the Full Picture.
If you’re tired of:
❌ Switching between Bitly, UTMs & GA4 to track one link
❌ Guessing which links actually drive revenue
❌ Waiting hours to see if a campaign is working
Then it’s time to switch.
🚀 Try Storylink Ultra for free today—and see exactly how your marketing is performing.
👉 Generate your first tracking link in 30 seconds—right here.