Introduction: Finding the Right Google Sheets Salesforce Connector

If you’ve ever tried to move data between Salesforce and Google Sheets, you know it can be tricky. Whether you’re tracking sales, updating reports, or sharing data with your team, having the right connector makes all the difference. With so many tools out there, choosing the best one can be confusing.

Two popular options are Google Data Connector for Salesforce and G-Connector. Both let you pull data from Salesforce into Google Sheets, but they work in different ways. One is free and simple, while the other offers more features and flexibility.

For example, imagine you’re working in a sales team, and you need to pull data from Salesforce into Google Sheets every morning for a team meeting. You want the data to be fresh, pulled automatically at specific times, and maybe even sorted in a certain way. That’s where choosing the right connector really matters. Find out more about how Xappex connectors compare to Coefficient. One tool might be too basic, while the other could save you hours of manual work.

What Is Google Data Connector for Salesforce?
What Is G-Connector for Salesforce?
How to Start Using a G-Connector: Step-by-Step Guide
Key Features Comparison: G-Connector vs. Google Data Connector
Advanced Features of G-Connector
Pricing and Support
Wrapping Up: Which Is the Best Salesforce to Google Sheets Connector?

In this article, we’ll discuss the main differences between Google Data Connector for Salesforce and G-Connector. We’ll look at their features, their ease of use, and whether they’re worth the cost. By the end, you’ll know which tool is best for your needs.

What Is Google Data Connector for Salesforce?

Google Data Connector for Salesforce is a free add-on that lets you easily link Salesforce with Google Sheets. With this tool, you can pull Salesforce data directly into a Google Sheet, make updates or changes in the spreadsheet, and send them back to Salesforce. This is especially useful for users who prefer working with data in a spreadsheet environment instead of the Salesforce interface.

Key Features of Google Data Connector for Salesforce:

Pull Salesforce Reports : You can quickly import reports from Salesforce into Google Sheets. This allows you to analyze or work with your Salesforce data in a familiar, flexible spreadsheet format.
Custom Data Queries (SOQL): If you need specific data that’s not included in a report, you can use Salesforce Object Query Language (SOQL) to fetch exactly what you need. For example, you could pull a list of opportunities based on certain conditions, like deal size or stage.
Update Data in Salesforce : After you pull data into Google Sheets, you can make changes—such as updating contact information, adjusting sales numbers, or correcting records. You can then push these changes back to Salesforce directly from the spreadsheet.
Scheduled Data Refresh : You can set up automatic data refreshes to ensure that your Google Sheets always have the latest Salesforce data. However, the refresh intervals are fixed at every 4, 8, or 24 hours, which might not be flexible enough for everyone.
Delete Data : If you need to remove outdated or incorrect data from Salesforce, you can do so directly from Google Sheets using the connector.
Smart Chips for Google Docs : A newer feature lets you convert Salesforce URLs into smart chips when using Google Docs, making it easier to link Salesforce records directly in your documents.

Who Should Use Google Data Connector for Salesforce?

This tool is great for Salesforce users who frequently work with data but prefer using Google Sheets to manage and analyze it. If you’re a sales manager, admin, or team member who needs to view or update data regularly, this connector simplifies the process. It’s especially helpful for small teams or organizations that don’t need advanced features but want a reliable, simple way to move data between Salesforce and Google Sheets.

For example, if your team needs to update customer records or sales figures every week, Google Data Connector for Salesforce makes this process easier. You don’t need to manually copy data or export files—it’s all done through the connector.

Limitations of the Google Data Connector for Salesforce

While Google Data Connector for Salesforce is useful, there are some important limitations to keep in mind:

Salesforce Edition Requirements : The connector only works with Salesforce editions that support API access, such as Enterprise, Performance, Unlimited, and Developer editions. If you have the Professional Edition, you’ll need to pay extra to enable API access.
Fixed Data Refresh Intervals : You can set up automatic data refreshes, but the options are limited to 4, 8, or 24-hour intervals. This may not be ideal if you need more frequent updates, such as every hour.
Basic Features : Although the connector allows you to pull and update data, it lacks advanced functions like bulk uploads, complex data filtering, or scheduling more frequent data updates. If you need more control over how data is managed, you might find this tool limiting.
Lack of Customer Support : If you run into a problem or just need guidance on how to do certain things in a more efficient way – you’re on your own.

How to Use Google Data Connector for Salesforce

Here’s how to get started with Google Data Connector for Salesforce:

Install the Add-On : In Google Sheets, go to Extensions > Add-ons , then search for “Salesforce Connector” in the Google Workspace Marketplace. Once found, click Install.
Connect to Salesforce : After installation, go to Extensions > Salesforce Connector > Open , and log in to your Salesforce account. You can choose between your production environment or sandbox (test environment).
Import Salesforce Data :
- To pull data from Salesforce, you can either import a pre-existing report or use a custom SOQL query to retrieve specific information.
- For example, if you need a list of all leads generated last month, you can use SOQL to pull just that data.

Update Data

After pulling the data into Google Sheets, you can make changes, like updating a client’s contact information or revising sales targets. Once you’ve made the changes, simply select Update in the connector and push the data back to Salesforce.

Schedule Data Refreshes

To keep your Google Sheets in sync with Salesforce, set up automatic refreshes. You can choose to refresh your data every 4, 8, or 24 hours, which ensures your data stays up to date without manual intervention.

Example:

Imagine you’re managing a sales team and need to update your sales pipeline every week. With Google Data Connector for Salesforce, you can pull your sales data into Google Sheets, update it (e.g., changing deal stages or expected closing dates), and then push those updates back into Salesforce—all without leaving the spreadsheet. This saves you the hassle of manually copying and pasting data or using more complicated tools.

Google Data Connector for Salesforce is an excellent free tool for users who want to integrate Salesforce with Google Sheets. It’s simple to set up, easy to use, and allows you to pull, update, and refresh Salesforce data directly in a spreadsheet environment. However, for users who need more flexibility, advanced scheduling, or automation, the tool does have its limitations. In such cases, paid tools like G-Connector may offer more features and control.

What Is G-Connector for Salesforce?

G-Connector for Salesforce , developed by Xappex, is a robust tool that bridges Salesforce and Google Sheets, enabling users to manage, analyze, and update Salesforce data directly from a Google spreadsheet. This powerful integration simplifies data management by allowing live two-way data exchange between Salesforce and Google Sheets, streamlining workflows and enhancing productivity.

Google Sheets is known for its ease of use, real-time collaboration, and accessibility from anywhere. G-Connector enhances these features by connecting them with Salesforce, making it ideal for businesses, sales teams, and nonprofits that need to handle large volumes of data in an agile, collaborative environment. This tool offers flexibility and advanced features, making it much more than a simple data connector.

How to Start Using a G-Connector: Step-by-Step Guide

Setting up and using G-Connector to connect Salesforce with Google Sheets is a straightforward process. Whether you’re using a personal Google account or working within a Google Workspace environment, you can get G-Connector up and running in just a few steps.

Step 1: Installing G-Connector

First, you’ll need to install the G-Connector add-on from the Google Workspace Marketplace. Here’s how to do it:

Open Google Sheets : Start by opening any Google Sheet where you want to use G-Connector.
Access the Add-ons Menu :

At the top of the screen, click on the Extensions tab, then select Add-ons > Get add-ons. This will open the Google Workspace Marketplace.

Search for G-Connector : In the search bar of the Google Workspace Marketplace, type “G-Connector for Salesforce” and hit enter. Once you find the correct app, click on it to open the installation page.
Install G-Connector : On the app’s installation page, click the Install button. You’ll be prompted to grant G-Connector permission to access your Google Sheets. Click Allow to continue with the installation.
Confirm Installation : Once installed, a confirmation message will appear, and G-Connector will be available as an add-on in your Google Sheets. You can now access it from the Extensions > G-Connector for Salesforce menu.

Step 2: Connecting G-Connector to Salesforce

After installing G-Connector, the next step is to connect it to your Salesforce account.

Open G-Connector : In your Google Sheet, go to the Extensions tab, hover over G-Connector for Salesforce , and select Start from the dropdown menu.
Log in to Salesforce : A window will pop up asking you to log in to your Salesforce account. You’ll need to choose whether you’re connecting to a Production or Sandbox (testing) environment. After selecting, enter your Salesforce login details and click Log In.
Authorize G-Connector : Once logged in, Salesforce will ask you to authorize G-Connector to access your Salesforce data. Click Allow to grant the necessary permissions.
Ready to Use : Now that your Salesforce account is connected, you can start using G-Connector to import, export, and manage your data directly from Google Sheets.

How G-Connector Makes a Difference

At the CharITy Hackathon 2024 in Wroclaw, Poland, a non-profit organization, Fundacja DOM Dbamy O Młodych, struggled to manage a vast amount of data about donors, volunteers, and orphanages. They were using multiple documents in Excel and Google Sheets, which consumed a significant amount of time. By implementing G-Connector, the organization was able to automate the exchange of data between Salesforce and Google Sheets, significantly reducing manual data entry. The automated workflows helped the team focus on their mission—recruiting volunteers and raising funds—rather than being bogged down by paperwork.

Key Features of G-Connector for Salesforce:

Data Import from Salesforce :

G-Connector allows you to pull data from Salesforce into Google Sheets using Salesforce Object Query Language (SOQL) or by importing Salesforce reports. This makes it easy to retrieve exactly the data you need, whether it’s specific opportunities, contacts, or accounts.

Support for dynamic placeholders in the query (for example, you can type in [B2] to grab the value of the B2 cell before running the query) will let you build dynamic dashboards letting the user select input criteria and run the query using the selection(s).

Scheduled Automatic Refreshes :

One of the standout features of G-Connector is the ability to schedule automatic updates. You can set reports or SOQL queries to refresh on a predefined schedule (even while you’re offline). This ensures that your data stays up to date in Google Sheets without the need for manual refreshing, whether you need it hourly, daily, or on a custom schedule.

G-Connector doesn’t stop at the ability to auto-refresh the data on a schedule, it also lets you schedule data uploads, create snapshots (backups), convert Salesforce IDs, or analyze sheet data and send out notifications.

Mass Insert, Update, Upsert, and Delete Data :

G-Connector simplifies large-scale data operations, allowing you to insert, update, upsert, or delete thousands of records at once. Instead of performing these tasks manually in Salesforce, you can handle them directly in Google Sheets, making bulk data updates far more efficient.

The variety of options available for mass data imports will let you tackle any scenario. For example, you can match a lookup relationship field by email or phone number, without the need to have Salesforce Ids for all lookups. Another example is constants, which lets you upload constant values or upload a value using assorted cells in the document (when the data is not in tabular format).

Data Snapshots for Historical Reporting :

With G-Connector, you can store historical snapshots of your Salesforce data automatically in Google Drive. This is incredibly useful for tracking changes over time, creating backups, or analyzing trends in your reports.

Use Any Text Field Instead of IDs for Lookup and Master-Detail References:

When uploading data into Salesforce’s Lookup or Master-Detail fields, G-Connector offers the flexibility to match records using any unique text field, such as Name, email, or phone number, rather than relying on Salesforce’s internal record IDs. This feature is especially useful when dealing with large datasets or when the internal IDs aren’t readily available. By using familiar fields, like names or contact information, team members can easily update or import records without needing in-depth knowledge of Salesforce’s backend structure. This not only simplifies the process but also reduces the chances of errors when mapping data to the right records.

Collaborative Access :

Google Sheets cloud-based environment enables real-time collaboration. Multiple users can access and update Salesforce data in a shared sheet, allowing teams to work together without worrying about version control or overwriting each other’s work.

Dynamic SOQL Queries :

Advanced users can benefit from G-Connector’s dynamic SOQL feature. You can build queries that change based on the data in your sheet. For example, you can use a formula to run queries that adapt to the values in specific cells, giving you flexibility in pulling exactly the data you need.

Notifications via Slack, Email, or Chatter :

G-Connector can send automatic notifications based on changes in your data. For example, you can set up alerts to notify team members when key metrics deviate from expected values, ensuring that everyone stays informed without having to constantly check Salesforce or Google Sheets.

Integration with Google Drive and Forms :

G-Connector also integrates with Google Drive and Google Forms. This allows users to manage attachments related to Salesforce records directly from Google Sheets and sync data from Google Forms to Salesforce in real-time. This is particularly useful for teams that collect data from customers or leads through forms.

Why G-Connector Is a Step Above

G-Connector goes beyond just syncing Salesforce with Google Sheets. It provides advanced features designed to automate and simplify tasks, particularly for organizations that rely heavily on Salesforce data but prefer to work in the more flexible, familiar environment of Google Sheets.

For example, G-Connector’s mass data handling allows you to perform bulk data operations like inserting, updating, upserting, or deleting thousands of records at once—saving hours of manual effort. Its dynamic SOQL query capabilities make it easy to tailor your data pulls, ensuring that the data you’re working with is always relevant and up to date.

Benefits of Using G-Connector:

Saves Time and Increases Efficiency : By automating data imports, updates, and scheduling, G-Connector eliminates the need for manual data handling. For example, if a sales team needs to update hundreds of accounts, G-Connector can automate the entire process, saving time and minimizing errors.
Enhanced Collaboration : Teams can easily share and collaborate on Salesforce data within Google Sheets. For example, sales reps working in different regions can update the same sales report simultaneously without any version control issues.
Improved Data Accuracy : Manual data entry is prone to mistakes, especially when dealing with large datasets. G-Connector reduces these errors by automating data transfers, ensuring accuracy in your Salesforce records.
Customizable and Flexible : With G-Connector, you’re not limited by rigid data structures. You can choose where data is pulled in, how often it refreshes, and customize dynamic queries to fit your exact needs.
Cost-Effective Solution : G-Connector’s freemium pricing model offers a free version for small teams, with affordable paid plans for advanced features. Organizations, like Fundacja DOM Dbamy O Młodych, benefit from special discounts—receiving the first license free and subsequent licenses at half price.
Outstanding Customer Service: users are raving about Xappex’s customer support and rightfully so. Any issue gets resolved momentarily, and they’ll even suggest how to achieve what you are trying to do better.

G-Connector for Salesforce is much more than just a connector; it’s a complete solution for businesses, non-profits, and teams that need to manage Salesforce data efficiently in Google Sheets. With features like scheduled updates, bulk data operations, dynamic queries, and real-time collaboration, G-Connector empowers teams to streamline their workflows and focus on what matters most. Whether you need to perform mass updates, create live dashboards, or automate reporting, G-Connector makes it easy, saving both time and effort.

Key Features Comparison: G-Connector vs. Google Data Connector

Now that we’ve explored both tools individually, let’s compare G-Connector and Google Data Connector for Salesforce side by side. Each of these connectors serves a similar purpose—bringing Salesforce data into Google Sheets—but they differ in terms of features, flexibility, and ease of use. Below, we’ll highlight the key differences that can help you decide which tool is the best fit for your needs.

1. Data Import and Customization

Google Data Connector : Google Data Connector allows you to import Salesforce reports and run SOQL queries to pull specific data into Google Sheets. However, it has a limitation: the imported data always starts at cell A1, meaning you can’t control where the data is placed in your sheet. This can be a disadvantage when working with multiple data sets in the same sheet.
G-Connector : G-Connector offers more flexibility in data imports. Not only can you import data from Salesforce reports and SOQL queries, but you can also choose where the data is placed in the sheet. This gives you more control over the organization of your Google Sheets, making it easier to manage multiple datasets without having them overwrite existing data.

Winner : G-Connector, for its ability to customize data import locations.

2. Data Refresh Options

Google Data Connector : Google Data Connector offers scheduled data refreshes, but the options are limited to fixed intervals—every 4, 8, or 24 hours. While this is convenient for some users, it may not meet the needs of teams requiring more frequent updates or real-time data.
G-Connector : G-Connector takes data refresh to the next level by offering customizable schedules. You can set automatic data refreshes at intervals that best suit your team’s needs, whether that’s every hour, every odd or even hour, daily, weekly, or even monthly. This flexibility is ideal for organizations that need real-time data or more control over when updates occur.

Winner : G-Connector, for its flexible and customizable refresh schedules.

3. Bulk Data Handling

Google Data Connector : While you can use Google Data Connector to pull in data and make updates, it doesn’t support bulk operations like inserting or deleting large sets of data. This can be limiting for users who need to manage hundreds or thousands of records at once.
G-Connector : G-Connector excels in handling large datasets. You can perform bulk data operations such as inserting, updating, upserting (inserting or updating records), and deleting multiple records simultaneously. This is particularly useful for teams that regularly manage large volumes of Salesforce data and need to make frequent updates.

Winner : G-Connector, for its ability to handle bulk data operations efficiently.

4. User Interface and Collaboration

Google Data Connector : Google Data Connector integrates seamlessly into Google Sheets, and since Google Sheets is cloud-based, it allows real-time collaboration. Multiple team members can work on the same sheet simultaneously, making it easy to collaborate and share insights. However, the user interface is more basic, with fewer advanced customization options.
G-Connector : Like Google Data Connector, G-Connector also allows real-time collaboration in Google Sheets. Additionally, G-Connector includes more advanced features like customizable layouts, dynamic in-cell formulas, and better handling of data structures, giving teams more flexibility in how they work together on Salesforce data.

Winner : G-Connector, for offering more customization and advanced collaboration features.

5. Automation and Scheduled Data Operations

Google Data Connector : You can schedule regular data refreshes with Google Data Connector, but the automation options are limited to pulling data from Salesforce at fixed intervals. There’s no option to automatically push updated data back to Salesforce.
G-Connector : G-Connector provides a higher level of automation. Not only can you schedule automatic data refreshes, but you can also automate data uploads back into Salesforce. This means your Google Sheets will always contain the most current Salesforce data, and any changes made in the sheet can be automatically synced back to Salesforce without manual input. It also supports dynamic SOQL queries based on data in the sheet, enabling advanced users to automate even more complex workflows.

Winner : G-Connector, for its advanced automation capabilities.

6. Notifications and Alerts

Google Data Connector : There are no built-in features for setting up notifications or alerts with Google Data Connector. Users have to manually check for changes or updates in the data.
G-Connector : G-Connector allows users to set up automatic notifications via Slack, email, or Salesforce Chatter. This way, your team can be alerted whenever key metrics change or when specific data thresholds are met, helping everyone stay informed without constant manual monitoring.

Winner : G-Connector, for providing proactive notifications and alerts.

7. Pricing

Google Data Connector : One of the biggest advantages of Google Data Connector is that it’s free. If your organization is looking for a simple, no-cost solution to connect Salesforce to Google Sheets, this can be an attractive option.
G-Connector : G-Connector offers a freemium model. While the basic version is free, more advanced features—such as scheduling, bulk operations, and automation—are part of paid plans. However, the pricing is reasonable, especially considering the number of features and time-saving benefits G-Connector provides. Non-profits also receive discounted rates, with the first license being free and subsequent licenses offered at half price.

Winner : Google Data Connector, for being completely free. However, G-Connector provides more value for those who need advanced features and support.

8. Customer Support

Google Data Connector : Being a free tool, Google Data Connector doesn’t come with dedicated customer support. You may have to rely on Google’s general help documentation and community forums if you encounter any issues.
G-Connector : G-Connector has a strong reputation for customer support. Users consistently praise the quick response times and high-quality assistance they receive from the support team. G-Connector also offers onboarding support and detailed tutorials to help users get the most out of the tool.

Winner : G-Connector, for providing excellent customer support and resources.

Detailed Feature Comparison with Ratings: G-Connector vs. Google Data Connector

So, Which Connector Is Best for You?

When deciding between Google Data Connector and G-Connector for Salesforce , it ultimately comes down to your specific needs:

If you’re looking for a basic, no-cost tool to pull data from Salesforce into Google Sheets and don’t need advanced features, Google Data Connector may be sufficient.
However, if you need more flexibility, advanced scheduling, bulk data operations, dynamic queries, and automation, G-Connector is the clear winner. It’s ideal for businesses, sales teams, and non-profits that want to save time, reduce manual data entry, and automate their Salesforce workflows within Google Sheets.

While Google Data Connector is a good starting point, G-Connector offers more robust features, making it the better choice for organizations that rely heavily on Salesforce data and need a more efficient way to manage it.

Advanced Features of G-Connector

While both G-Connector and Google Data Connector serve the basic need of connecting Salesforce to Google Sheets, G-Connector offers a range of advanced features that make it a more powerful tool for managing Salesforce data. These features are designed to save time, automate processes, and provide users with more control over their data. Below are some of the standout advanced features of G-Connector:

1. Dynamic SOQL Queries

With G-Connector, you have the ability to run dynamic SOQL queries based on the existing data in your Google Sheet. This means you can customize your queries to pull specific Salesforce data that updates automatically as your Google Sheet data changes. For example, you can create a formula in a cell that dynamically adjusts your SOQL query, pulling only the relevant data from Salesforce.

Example : Suppose you’re tracking sales opportunities and want to pull only opportunities above a certain value. You can create a formula that updates the query each time the minimum deal size changes in your sheet, ensuring you’re always working with relevant data.

2. Mass Data Operations: Insert, Update, Upsert, and Delete

One of the most time-saving features of G-Connector is its ability to handle mass data operations. Whether you need to insert new records, update existing ones, or delete outdated data, G-Connector can manage these tasks with ease. Instead of making individual updates in Salesforce, you can perform these operations in bulk directly from Google Sheets.

Bulk Upsert Example : Imagine a marketing team with thousands of new leads to import into Salesforce. Instead of manually adding them one by one, the team can use G-Connector to upsert (insert or update) all of the leads at once, drastically reducing time and effort.

3. Scheduled Data Uploads

In addition to pulling data from Salesforce, G-Connector allows users to set up scheduled data uploads. This feature automates the process of pushing data from Google Sheets back into Salesforce at specific intervals. For instance, you could schedule daily uploads to sync updates made in Google Sheets with Salesforce records, ensuring that your Salesforce data is always up to date.

Real-Life Use : A sales team might update their pipeline data in Google Sheets throughout the day. By setting up scheduled uploads, G-Connector can push all of these updates to Salesforce every night, so the data is always synchronized without manual effort.

4. Historical Data Snapshots

For users who need to track changes over time, G-Connector offers automatic data snapshotting. This feature allows you to store historical versions of your Salesforce data as snapshots in Google Drive. These snapshots can be taken at regular intervals—such as hourly, daily, or weekly—making it easier to monitor trends or create backups for historical reporting.

Why It’s Useful : Historical data snapshots are helpful when you need to track changes over time, like monitoring a fundraising campaign’s performance or tracking sales over several months. You can compare different time periods easily without worrying about losing data.

5. Real-Time Collaboration with Customized UI

G-Connector also supports customizable user interfaces that make it easier for teams to collaborate in real time. Team members can access and update Salesforce data directly in Google Sheets without needing to switch between platforms. This real-time collaboration, combined with G-Connector’s advanced features like dynamic queries and mass data operations, makes it a valuable tool for teams working together on large-scale projects.

6. Notifications and Alerts

With G-Connector, users can set up automatic notifications that alert team members whenever certain changes are made in Google Sheets or Salesforce. These notifications can be sent via Slack, email, or Salesforce Chatter, ensuring that your team stays informed without needing to constantly monitor the data manually.

Example : A finance team might set up an alert to notify them when the total sales in a region exceed a specific threshold. Once this threshold is met, G-Connector automatically sends a notification, allowing the team to react quickly without needing to manually check the data.

7. Google Drive and Forms Integration

Another advanced feature of G-Connector is its integration with Google Drive and Google Forms. Users can easily upload and download attachments related to Salesforce records directly from Google Sheets, making it simpler to manage documents and files. Additionally, G-Connector can sync data from Google Forms to Salesforce in real-time, which is useful for lead collection, customer feedback, or event registration.

Forms Integration Example : Imagine a company using Google Forms to collect feedback from customers. G-Connector can automatically sync form responses into Salesforce, eliminating the need for manual data entry and ensuring that customer insights are captured in real-time.

8. Admin-Adjustable UI for End Users

For teams with varying levels of experience, G-Connector offers the ability to create custom data templates that simplify complex Salesforce operations. Admins can design data import/export templates and adjust the user interface, allowing end users to perform tasks like data uploads or downloads with just a click, without exposing them to the complexities of Salesforce.

Example : An admin could set up a template for a sales team that allows them to pull weekly reports from Salesforce into Google Sheets with a single click. This reduces errors and makes the process simpler for non-technical users.

Why Advanced Features Matter

The advanced features offered by G-Connector provide significant advantages for organizations that rely heavily on Salesforce data. From dynamic queries and bulk operations to real-time collaboration and scheduled data uploads, these tools save time and reduce manual effort. Whether you’re managing large datasets, tracking historical data, or automating routine tasks, G-Connector’s advanced features make it an invaluable tool for businesses looking to optimize their Salesforce workflows.

Pricing and Support

When choosing the right Salesforce to Google Sheets connector, pricing, and support are key factors to consider. While both G-Connector and Google Data Connector offer effective ways to integrate Salesforce with Google Sheets, they differ significantly in terms of cost and the level of support provided. Let’s break down the pricing and support options for each tool.

Pricing Overview

Google Data Connector :

One of the main attractions of Google Data Connector is that it’s completely free. If your organization has basic needs and doesn’t require advanced features, Google Data Connector can be a great cost-saving option. For small teams or individual users who just need to pull Salesforce data into Google Sheets occasionally, this tool provides a simple and effective solution at no cost.

G-Connector :

G-Connector operates on a freemium model , offering both free and paid options based on your needs. Here’s a breakdown of the pricing plans:

Free Plan : The free version of G-Connector provides basic functionality, such as pulling reports and running SOQL queries. It’s a good starting point for small teams or organizations with limited budgets. However, many of the more advanced features, such as automation, bulk operations, and custom schedules, are not included in the free version.
Premium Lite Plan : The Premium Lite plan costs $99 per user per year. This plan includes features like scheduled data refreshes, the ability to upload data back to Salesforce, and refreshing data across all sheets. It’s ideal for teams that need more than just basic data pulls but don’t require full automation.
Premium Full Plan : The Premium Full plan costs $299 per user per year. This plan is designed for larger teams or businesses that need comprehensive automation and advanced data handling. It includes everything from dynamic SOQL queries to bulk data operations, scheduled data uploads, and automatic notifications. This plan also comes with personalized onboarding support and up to 2 hours of individual coaching.
Discounts for Nonprofits : G-Connector offers significant discounts for non-profit organizations. The first license is free, and any additional licenses are offered at half price , making it a cost-effective option for organizations that rely on donations and volunteer work.

Support Comparison

Google Data Connector :

Since Google Data Connector is a free tool, it doesn’t come with dedicated customer support. Users need to rely on Google’s general help documentation and community forums for any troubleshooting or questions. While Google offers a vast library of resources, finding solutions to specific issues can sometimes be time-consuming, especially if you’re unfamiliar with Salesforce integrations.

G-Connector :

G-Connector is highly praised for its excellent customer support. Users receive quick, high-quality assistance whenever they run into issues or need help with configuration. The support team is known for going the extra mile to resolve problems, which is especially important for teams handling large volumes of Salesforce data.

Personalized Onboarding : For users who purchase the Premium Full plan, G-Connector offers up to 2 hours of personalized coaching. This can be incredibly helpful for teams setting up their first templates, scheduling data syncs, or configuring automation features.
Comprehensive Knowledge Base : G-Connector also provides a detailed knowledge base and tutorial videos that guide users through the various features of the tool. These resources are designed to help users get up and running quickly, regardless of their level of experience with Salesforce or Google Sheets.
Dedicated Support : With the Premium plans, users have access to dedicated support, which ensures that any technical issues are addressed promptly. This can make a significant difference for teams working on tight deadlines or managing complex data operations.

Value for Money

While Google Data Connector is free, it’s relatively limited in terms of advanced features, making it more suitable for users with basic needs. If your organization only requires occasional data imports and can handle manual data updates, Google Data Connector may offer enough functionality without the need for a paid tool.

On the other hand, G-Connector provides far more value for businesses that need to manage large amounts of Salesforce data, automate processes, and ensure data accuracy across platforms. The combination of bulk data handling, automation, and personalized support justifies the cost for teams looking to streamline their workflows and reduce manual data entry.

For non-profits, the discounted pricing makes G-Connector an even more attractive option, as it provides access to premium features at a lower cost.

Pricing and Support Comparison with Total Ratings: G-Connector vs. Google Data Connector

Which Tool Offers Better Value?

Google Data Connector is an option for those looking for a free tool that covers basic Salesforce integration needs. If your organization doesn’t need automation, bulk data updates, or customizable refresh schedules, this tool can save you money while still offering a solid connection between Salesforce and Google Sheets.
G-Connector , however, shines when it comes to advanced features and customer support. For organizations that rely on Salesforce for critical data operations, G-Connector’s ability to automate tasks, perform bulk operations, and offer flexible scheduling makes it a valuable investment. The dedicated support and knowledge base add to its value, ensuring teams can get the most out of the tool.

Ultimately, if your team needs a feature-rich, time-saving tool with excellent customer support, G-Connector is worth the investment. But if your needs are basic and you’re focused on keeping costs low, Google Data Connector is a reliable free solution.

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Wrapping Up: Which Is the Best Salesforce to Google Sheets Connector?

Choosing between Google Data Connector and G-Connector for Salesforce comes down to understanding the level of complexity your organization requires when it comes to Salesforce to Google Sheets integration. Both tools provide a way to bridge the gap between Salesforce and Google Sheets, but they cater to different types of users.

When Google Data Connector Is the Right Choice

For small teams or individuals with straightforward data management needs, Google Data Connector offers a free and easy solution. This Salesforce connector for Google Sheets provides basic functionality, allowing users to pull Salesforce data into Google Sheets and run simple queries. It’s perfect for organizations that don’t need frequent updates, complex workflows, or automation, and its simplicity makes it easy to use.

Advantages of Google Data Connector :

Completely free to use
Quick installation and easy setup
Works well for basic Salesforce Google Sheets integration
Ideal for small businesses or individual users looking to bring Salesforce data into Google Sheets

Best For : Small teams, non-technical users, and organizations with limited needs for integrating Salesforce data into Google Sheets.

Why G-Connector for Salesforce Stands out

G-Connector is designed for users who need more from their Google Sheets Salesforce connector. For businesses, non-profits, or large teams managing complex data operations, G-Connector provides a robust set of features like bulk data handling, custom schedules, and dynamic SOQL queries. It stands out as a Salesforce connector Google Sheets users can rely on for powerful, automated workflows that save time and improve accuracy.

Additionally, G-Connector simplifies Salesforce Google Sheets integration by allowing mass data operations and automated updates. Teams that need to perform bulk updates, automate reporting, or schedule data uploads will find G-Connector for Salesforce a valuable asset. It’s flexible scheduling, customizable data imports, and advanced collaboration features make it a comprehensive Salesforce to Google Sheets solution.

Advantages of G-Connector :

Full automation and advanced Salesforce connector Google Sheets capabilities
Bulk data operations (insert, update, upsert, and delete)
Dynamic SOQL queries and flexible data import options
Scheduled data updates for always-current Salesforce to Google Sheets workflows
Real-time collaboration and customizable user interface
Top-tier customer support and discounted pricing for nonprofits

Best For : Medium to large teams, non-technical users, non-profits, and businesses needing a powerful Google Sheets Salesforce connector for more advanced data management tasks, automation, and bulk operations.

For those seeking a basic Salesforce connector for Google Sheets, Google Data Connector is a cost-effective and simple solution. However, for organizations that need more from their Salesforce Google Sheets connector, G-Connector provides far greater flexibility and automation, making it a better choice for businesses and nonprofits with complex data needs.

When it comes to advanced Salesforce to Google Sheets integration, G-Connector for Salesforce is the standout option. Its ability to automate data updates, handle bulk operations, and provide dynamic query functionality makes it the superior choice for teams managing large volumes of Salesforce data in Google Sheets. For those looking to improve efficiency and streamline their Salesforce Google Sheets integration, G-Connector is a worthwhile investment.

The post Google Data Connector for Salesforce vs G-Connector: Which Is the Best Google Sheets Salesforce Connector? first appeared on Salesforce Apps.